The Art of Storytelling in Everyday Life


Who doesn't love a great story? In the last hundred years we've built entire industries around great visual stories in movies, films, and television. Stories in books and music have been around since the dawn of time and get passed from generation to generation. Podcasts are all the rage these days. And now, if done well it's a method in which brands do marketing and community building. Personally, I've lived my life and made decisions completely guided by what will be the best story to tell. I say yes to things with hopes that it'll make for a great story. Ya know, like the time I wrestled an alligator, or up and moved to Korea. But what do you do once you've amassed an arsenal of crazy stories? Learn how to tell them well, and with purpose.

One of my goals this year was to take a course, any course. The goal was to go somewhere, in person, meet other people, and learn a new skill that I could apply in my professional life. In a city like New York, that's pretty easy to do. A good friend recommended classes at the Magnet Theater, because they offer dozens of classes for improv comedy. I truly believe learning comedic timings and methods make for better presenters & performers, but I wasn't quite ready to be that creatively vulnerable amongst a group of people. Instead, I chose to take Adam Wade's level one Storytelling Class. If you're familiar with NPR's "The Moth" podcast, this is basically the same thing. The irony of this class choice is having to share a few stories about yourself in the first couple of weeks.

Over the course of six weeks and eighteen hours we learned what makes a story tight, how to play with language and descriptions, and we received feedback from those in the class and Adam about things we were doing well or not well to work on. I can honestly say the class of 12 or so people are incredibly talented and have given me some really great feedback over the last six weeks. I look forward to level 2, coming this summer.

At the end of the six weeks, the class performs their 6-8 minute stories in a show at the Magnet Theater Training Center. Our show will be on Saturday, April 25th at 4pm EST, and yours truly will be taking the stage amongst a few other great storytellers. The show is free, so if you're interested in checking it out, we'd love to have you. More information can be found here in this Facebook Event.


Planning for & Looking Forward to 2013

2012, I will not be sad to see you go, and 2013 is looking mighty fine from where I stand today.

First half of 2012 seemed fine.  Work, life, and everything inbetween seemed to be on an even keel, moving along quite well. Then I found myself in July not knowing which was up, down, left, or right.  Work was a little rocky after a less than seamless transition, I broke a bone for the first time in my life, New York City saw the worst monster storm it's ever seen, and I ended the year sicker than I've been in years with the flu.  To say that I am excited for the fresh start of 2013, would be an understatement.  This year was not bad really, and in fact it had some really great moments - I rediscovered my love of swimming, I explored Nova Scotia for the first time and thoroughly enjoyed it, and I received an amazing honor to start teaching at the Syracuse University iSchool (note: the #1 graduate school for information studies in the country, nbd) in January as an adjunct professor. Fairly balanced overall.

2013 is starting off with a bang.  I took my first full two week vacation since 2010 and after only a week feel rejuvenated (minus the crippling flu a few days ago). Those who say that community managers work 24/7 and can never take vacations are sorely, sorely mistaken and aren't worth their weight in mud.  No person should work 24/7, or be expected to. All that means is that you haven't figured out how to delegate, set expectations, and organize time accordingly. Taking time off and away from the internet is a necessary action.

Aside from the time off, heading into a new year always causes people to take in a breath of fresh air and think clearly about how they want to start it off.  Making resolutions is a fun thing to do and most people go with the usual health, fitness, travel, etc.  All good things, but it's wise not to be too general which is why I always say instead of making resolutions you should be setting attainable goals.  Think of the big buckets, and then the focus points within those buckets, and then tell yourself how you will achieve those goals. 

For example, here are my 2013 buckets & goals:

Bucket: Financial
Goal:  Pay no ATM Fees in 2013
  • Last year I paid $76 in ATM fees according to my Mint.com info.  This year, with the use of my bank's mobile app, I can always search for the closest ATM within my system to avoid paying for a fee.  If there is not an ATM within walking/driving distance, then the closest grocery/drugstore will suffice for their cashback system. 
Goal: Live within my means.  Set a weekly budget & stick to it.
  • I've been a little lazy about realizing how much money I have left to play with after bills are paid, and have used my credit cards liberally this year as a result.  By using Mint.com as well as a better bill paying system & Excel I plan to be more aware week to week of expendable cash & frivolous expenditures.   
Goal: Get more friends to use Venmo (a mobile payment system)
  • In 2011 I was recommended to start using Venmo.  Venmo quickly became a running joke amongst my circle of friends for a variety of reasons, but the 6 of us use it religiously.  We go out to eat quite often, go to concerts/sports/various ticketed events, take cabs, and generally owe each other money fairly often.  Venmo has completely changed how we share money back and forth and has that fun social element that used to belong only to the "Memo:" line of a check.  It's incredibly fast and free, and is definitely the future of banking.  This is also not a paid advertisement, I just generally love the ease in which I can pay (or charge) my friends so as to not mess around with cash or checks.  
Bucket: Health 
Goal: Swim 1 Mile
  • 2012 I was reintroduced to swimming as an excellent form of exercise after I broke my foot.  I was on a zero to a mile in 6 weeks program that was ruined by the storm taking out my gym, and of course the holidays.  In 2013 I plan to finally reach that mile, and then I plan to do it again faster.  And repeat, and repeat.
Goal: Stick to 1500 Calories per day
  • I in no way shape or form plan to get rid of the good stuff, but as they say, everything in moderation.  Less sugar, better portion control, and more nutritious meals are in the works for 2013.  Overall, just be smarter.
Goal: Drink Less
  • This is a tough one. Social events, new cocktail bars, networking events all focus around booze.  2012 saw 4-5 drinking events per week sometimes.  2013 won't be less events (if anything there will be more), but perhaps a glass of red wine to replace sugary cocktails or heavy beer, or a glass of water will be in order.
Bucket: Life
Goal: Use my time more efficiently. 
  • With a lot on my plate I should make sure to put hours in my calendar to get a project done.  Or to meet more people for coffee. I plan to structure my calendar and limit distractions.
Goal: Travel more.  At least 1 international location this year.
  • From 2007-2009 I had a nearly full passport of stamps and visas.  In 2012 I did not get ONE stamp (Canada didn't count).  I don't care how or when I get this stamp, but I will go somewhere in 2013 to make up for it. 
Goal: Go on more dates. 
  • Something I didn't do much of in 2012 or put much effort into.  I had a few pretty bad first dates, said good bye to someone I was seeing fairly often, and decided to work more than care about my personal life. I plan to change that in 2013 by being more open to the possibility of a relationship.   
Bucket: Professional

Goal: Keep on, Keepin' On. 
  •  This is one area where I don't really have a goal other than to just knock what I'm doing out of the park, and figure out how to make more money while being happy doing what I do everyday. 
    • Community Strategy at 2U, inc. -- complete the big projects I've set up for myself in 2012, and then make them consistently better
    • TheCommunityManager.com -- more events, bigger content, building on what we've done in 2012
    • Teaching -- Putting together my first Graduate level course, and perfecting my teaching methods
What are your goals for 2013?  What will you do differently (if anything?)


Women in Technology? Surely, There's No Such Thing.

I've always been at ease standing around a group of guys discussing a variety of topics from politics to sports to their hilarious dating habits.  And.. oh my gawd...even technology.  I know model numbers of gadgets, and  what geeky computer terms mean, and how to put together an OK website (though admittedly, my HTML knowledge is lacking).   I even have a start-up company that's launching online hopefully by the end of 2010.

Am I standing in a crowd of 1?   No.  I can name dozens of girls I've met on Twitter and even a few in real life that are just as geeky, if not geekier than me.  In fact, I love calling them friends because honestly, I don't have much in common with girls who only enjoy shoes, purses and makeup (not to say that I don't dress up, but you see where I'm going).  So I guess that's why I'm a little surprised that Tuesday seemed to provide an avalanche of articles discussing women in technology.  I've never thought about it as an issue.


First it was the Tech Crunch article, Why No Women Want To Be On A “Women In Tech” Panel,
which was a little weird.  My first reaction at reading the title was, "I'd LOVE to be on a Women in Tech Panel!"   But it obviously goes more in depth than what the title suggests.

Then there was the Mashable article, Why We Need to Reframe the "Women in Tech" Debate. And I found this to be 100% refreshing.  It was more positive saying that there are so many women out there but that there needs to be some kind of community where we could go for resources. 

And finally my friend, Kate Holloway, wrote Marginalizing and stereotyping is good marketing strategy… right? Where she discusses a post written poorly by Leslie Sobon about landing the geeky guy.


The funny thing about this all, is I myself wrote a blog post just earlier that morning before seeing all of these about how I won't learn to make coffee to fulfill the gender stereotype that that's what women do in an office.

What's the Solution?
Do I think women need to band together?  Eh.  Do I think we should constantly call attention to not having women in technology?  Eh. I don't think it has anything to do with adult women right now.  I think it has everything to do with how we teach our children. Does little Suzie need to play with a doll?   Ooooor should she play with this fancy new computer and see how it all functions?   Is she taught that it's OK to take business classes in high school?  Is she empowered to run with her idea as an entrepreneur in college?  Does she have the confidence necessary to pull off an idea?

Look, we all know that having intelligent, drama free women involved in anything makes everything better.  I am still convinced if there had been more women involved in the Apple iPad naming decisions that disgusting name never would have gone through - so maybe there is a need for pumping up tech to girls at an early age not to just girls, but to little boys as well for learning to play nice with the girls.

Communities for Women
I get so bored when I go to women only events - girls nights, women's luncheons, networking events.  I feel like I'm being cheated out of an equal dynamic.  Sure, the communities are nice, but they're usually so full of emotions and patting each other on the back that I lose all interest.

Forbes has a section of their website dedicated to women and recently it came up with the Top 100 Blogs for women.  I had high hopes for this, thinking that since it was a business site it would be pretty inclusive. Some of these blogs are Grade A quality Amazingness, but they're so stereotypical with mommy blogs and feelings, and relationships - Oprah, Martha Stewart.   Who needs it? I think out of the list of 100 there might have been 5-10 that were OK?

There's nothing more annoying than solidifying old gender roles.  Stop saying that there aren't any women in technology when there are. And stop pointing them out like it's some kind of magic trick when you find one.